Website Types
There are now nearly 1.7 billion websites online, which provide a lot of different website types but also a lot of confusion over which type you might need.
Here are the 6 different types of websites:
Small Business Website
The type is an introduction of your company, your site’s main hub and serves as the face of a brand.
It helps site visitors get to different areas of the site, and it can also serve as a conversion funnel. A small business website can take on many different forms, but this websites make it clear what the business is and offer the unique value proposition (UVP) upfront.
Take a look at our last small business website Lawyer Studio HASA
Magazine Websites
A magazine website features articles, photos and videos that are informational and educational. In the last twenty years, the magazine industry has changed from a print-only platform to largely digital format. The magazine website type works well for informational websites, particularly publications from universities and organizations.
E-commerce websites
An e-commerce website is an online shopping destination where users can purchase products or services from your company.
A robust e-commerce web page makes it easy to browse products, filter by categories, highlight special sales and make purchases.
Your team can easily update online inventory and list new products. Plus, because the system is interconnected, sales, logistics and marketing are all kept apprised on what’s working well. On the design front, e-commerce platforms offer several templates that match the needs of nearly any business type.
Blog
A blog features regularly updated articles, photos and videos. Blogs started with more casual, personal content compared to magazines. But since then, the lines have blurred, and now it’s extremely common for major brands and businesses to have their own blog. Adding expert content improves the overall credibility of a company or an individual. Blogs also provide material for social media posts and email campaigns.
However, a blog can also become cumbersome for smaller companies. Make sure you have a team and strategy in place to keep content fresh before you consider launching one. It’s actually better not to have a blog and instead offer a few videos or guides, than to have a hopelessly outdated blog
Portfolio websites
A portfolio website allows creative professionals a place for showcasing their best work. This is perfect for artists, writers, designers, filmmakers, furniture builders—you name it.
As you build a portfolio, there’s no need to add every single project you’ve ever worked on. Instead, focus on creating categories of items and highlighting the best work from each category. A portfolio website is a bit more creative by nature, so this is the place to try unique layouts and add in interesting features.
Landing pages
A landing page is a specific page type created for a marketing campaign that drives visitors to take a specific action.
The content on a landing page should be limited and point toward the call-to-action (CTA) you’d like the user to take. Allow plenty of white space around your CTA and save elements not related to the purpose of that campaign for other pages.
